The best workout is the one you look forward to. We make sports nutrition with short ingredient lists, balanced dosages and a genuinely desirable taste.
A partnership with purpose.
Good Habit Co. and Apotekets A.M.B.A. have developed an electrolyte for those who want to know what they're getting. A short ingredient list, balanced dosages and a taste that makes it easy to use.
Words of our customers
Let customers speak for us
Good Athletes
Jacob Simonsen
Professional Runner & National Recordholder In 2024, Jacob Simonsen broke a 40-year-old Danish marathon record. Then he did the same in the 10K. And again in the half marathon.Now, he’s...
Jacob Simonsen
Jacob Simonsen
We read a lot.
And then we typically put it into words of our own.
Osmolality and why it matters so much in hydration
Osmolality and why it matters so much in hydration
Osmolality and why it matters so much in hydration
Osmolality is just a technical way of describing how concentrated a solution is—specifically, how many particles (like electrolytes and sugars) are dissolved in a certain amount of fluid. The higher...
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